Procurement Conrad Electronic: One Platform for Everything Technical

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ROHM Semiconductor GmbH

Transfer Multisort Elektronik Germany GmbH

Caltest Instruments GmbH

Speed. Quality products. Reliability. Conrad will showcase new solutions for efficient sourcing as well as the latest test equipment and automation trends at the Electronica.

Preventing equipment downtime, managing supply bottlenecks and completing projects successfully are the building blocks of advanced and highly efficient indirect sourcing methods. How can businesses address unplanned shortages in the most adequate manner? And what makes Conrad the perfect choice if you want to save time and money when sourcing technical supplies? You will find the answers to these questions - which, by the way, are not just relevant to purchasing officers – at Conrad’s booth at the 2026 Electronica (#241, Hall B5).

Focus on automation and test equipment

As a platform supplying everything technical, Conrad cover the full product range of leading brands and manufacturers – especially, when it comes to automation and test equipment. The Electronica is a globally renowned electronics and technology trade show that will take place in Munich from 10 to 13 November 2026. At the event, Conrad will showcase selected products from their comprehensive range, including acoustic cameras, bench PSUs and binocular stereo microscopes designed for nano-soldering. The exhibits at the Conrad booth will comprise components and testers by well- known brands such as Siemens, Tektronix, Fluke, Voltcraft, Phoenix Contact, Weller, Tru Components and Arduino - a great opportunity to check out and experience these products firsthand.

Services that meet individual demands

What’s more, trade show visitors will be able to use the “potential finder” at the booth to identify specific Conrad services that can help them boost the sourcing efficiency of their business even more. These services include locating electronic components covering both standard and hard-to-get niche parts – which is precisely what Electronic Direct are specialising in. Being a member of the Conrad Group, the company supplies components that have been discontinued, are not commonly available on the open market, or are needed at very short notice, thereby helping their customers manage obsolescence risks at a very early stage.

Streamlining processes by using “Invoice by Conrad”

“Apart from delivery speed, B2B customers from across the industries value two other things: product quality and reliability,” explains Ralf Bühler, CEO of Conrad Electronic. “Because getting the wrong parts and parts arriving too late can impair prototyping, or worse, result in a total production standstill.” Furthermore, process digitalisation and supplier consolidation helps businesses save time and money. How to achieve this is what Conrad will showcase at the 2026 Electronica. As a customer, choosing the “Invoice by Conrad” model makes the company your sole point of contact who are issuing all the bills, no matter whether you place an order with them or with one of their marketplace sellers.

Win VIP tickets for the Biathlon World Cup

Both sourcing technical supplies and participating in Biathlon events have one common rule: speed must never come at the expense of accuracy and quality. How does this relate to Conrad? Fact is, last year Conrad became the official timing and electronics partner of the LaVita Biathlon IBU World Cup. Means at this year’s Electronica, Conrad’s booth will also centre around Biathlon. Visitors are encouraged to take part in a laser rifle competition using a virtual Biathlon shooting range referred to as “the Tunnel”. If you got both great coordination and the ability to stay focussed, you are in with a chance of winning VIP tickets for the world cup event. (mk)

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